You can get people to pay for your product before building a bunch of marketing.
If you want to know if your idea’s legit? See if someone pays you money for it.

This is Greg Eisenberg's career advice for growing an audience and building a product out of it through this method....
Advice from Dharmesh (founder of HubSpot) on putting out prototypes versus products.

I've seen a lot of people work on business ideas (and been guilty of this too) that build things that...
Ayman has some great advice for having an idea client when building. For AppSumo, Ayman created a persona called “Marketing...
As knowledge gets more and more commoditized, you don't need to add more modules to your course. You need to...
Jason Cohen has some great advice that if a new product isn’t getting sales after 2 months, either no one...