SEO 1.0 -vs- SEO 2.0

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Published on Jan 7, 2025

Neville Medhora

@nevmed·Jan 7

SEO 1.0 - Google sends traffic to a page. SEO 2.0 - AI directly recommends your product, maybe also links it.

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Matt Gray Interview: Building personal brands, communities, and media-first startups

Wisdom/Podcast/Videos

70% Content and 30% Sales

Formulas/Copywriting/Emails

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Jaguar declining sales after disastrous ad campaign.

Advice/Interesting

Make it exist first, then make it good later

Here’s a reframe. AI doesn’t take your job. AI allows you to do any job. So a coder can now make films. And a filmmaker can now write code. It allows a non-specialist to get started. But a specialist will be needed for polish.

Reframing AI to make you more powerful.

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