Brian Armstrong talks about creating larger goals for bigger outcomes.

He says:
I need to articulate this better, but the core idea is solid:
1. Build your capacity for what's possible.
2. Set goals that challenge you and push beyond your comfort zone.
3. Achieve them, then aim higher.
The important thing is to aim very high, so even if you hit 80% of that goal it's still bigger than a small goal.


