
Here's 6 of the top copywriting formulas, starting at the top with the famous AIDA Formula.They are as follows:Formula ExplanationExampleAIDAAttention,...

This chart shows 8 boring phrases marketers use—and what to say instead to actually get clicks.

I like this picture from Tom Pestridge that breaks down physiological triggers Starbucks uses for their different sized.Here's what he...

Fill out this outline to create your own emails using aidaHere's what the AIDA Formula is in a nutshell:Attention: Get...

Great article by Tom Pestridge about the difference of Branding vs MarketingHe says:Marketing is like asking someone out on a...

To create an engaging newsletter, simply fill in your email newsletter following this template with callouts.