Headed to a billion dollars by sending emails, making Creator Flywheels, Nathan Barry of ConvertKit

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Published on Nov 14, 2023

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Replying to @tibo_maker

We launched Tweet Hunter at $9/month. Seemed smart. "More people can afford it!" Every few months, we raised prices incrementally. $9 → $19 → $29 → $39 → $49 Expected: angry customers, mass churning. Reality: revenue exploded faster than churn.

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